Skip to main content
Table of contents

Social Ads

Extend your retargeting efforts into social media using Commerce Growth's social ads feature. This new capability allows you to seamlessly integrate social ads into your marketing strategy, leveraging Criteo's robust platform.

The benefits of this extension include: 

  • Maximize Reach: Engage customers wherever they are most likely to interact with your brand, both on social media and the open web. 

  • AI-Powered Optimization: Automatically optimize bids and allocate spend dynamically across activated media channels to maximize retargeting performance. 

  • Cross-Channel Synergy: Combine insights from social and open web tactics, boosting Criteo retargeting performance by up to 25%. 

  • Scaled Addressability: Efficiently engage with addressable audiences across social platforms using highly authenticated inventory. 

  • Easy Activation: Quickly activate Meta inventory with a few clicks, benefiting from streamlined, one-platform integration. 

 Currently, you can activate Meta inventory (including both Facebook and Instagram).