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Product Catalog Guidelines

A Product Feed is a spreadsheet containing information about your inventory, such as product ID, names, descriptions, prices, images, attributes, and other relevant information. It gives us information to set up your Product Catalog and therefore build your Dynamic Ads.

If you already have a feed that is a Google feed you don't need to do anything if your feed matches the Criteo specifications. Otherwise, make sure your feed structure matches the expected format and that the feed contains at least all required fields with the correct field names.