Introduction to the Analytics module

The Analytics module in Management Center provides you with campaign insights, flexibility, and control over your data.   

You can access the Analytics module in Management Center. Select the Analytics tab in the navigation bar. 

You can also reach Analytics through Campaign Manager to view the analytics for a specific campaign.

The Analytics module utilizes the same User Management permissions as the other Management Center modules. You can access Analytics in any of the languages supported by Management Center.
Available reports
There are several pre-planned dashboards available across monitoring, customization, performance, assets, and tools.

These dashboards provide detailed data visualizations that are fully interactive and customizable for your business needs. You can also customize the dashboards with different time ranges, currency, attribution filters, or various breakdowns, and save your customized views. 

You can access the different dashboards via the Analytics module's navigation.