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Create a Custom Campaign

Commerce Growth Help CenterManaging CampaignsCampaign FocusCampaigns
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Track an Ad set

Set up click and/or impression trackers to monitor your Ad set’s performance. 

Within your analytic solution, Ad Tracking will allow you to:

  • identify where your ad traffic is coming from,

  • find out which ads are helping you achieve your marketing goal,

You can add click and/or impression trackers at the Ad set level or at the Ad level. Please note that ad level tracking will take preference over ad set level tracking.

 You can track clicks and/or impressions with:  

  • URL parameters, also known as UTM (Urchin Tracking Module) 

  • Prefix or suffix tracking, (in advanced settings) 

  • External pixels for impression tracking 

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